Bridgestone Supports Ferrari….
Written by George Katinger · March 22, 2004
….by raising prices in their home market, Japan. I would guess that prices will rise in all of their world markets, but I find it somewhat amusing that the Japanese are the first to pay for all that tire testing and rubber needed to keep Ferrari ahead of the curve. If the exec’s at Bridgestone had any sense of humor, they would give the Tifosi of Europe, especially Italy, the honor of being first to get screwed at the tire counter. You can allways settle for a Michelin, but they don’t work as well, do they!
Bridgestone.co.jp: Bridgestone to Raise Tire Prices in Japan
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