Nascar title Sponsor
Written by admin · June 11, 2003
I would, and still will, bet my last dollar on a beer company picking up the title sponsorship after RJR bails. Come on, the Nextel Cup?
http://www.thatsracin.com/mld/thatsracin/6064426.htm
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While I too find it hard to believe…it is a trend in racing as a whole. The old standbys (beer and smokes) are being replaced by technology sponsors. Look at Williams in F1. Frank (that genius) got all the cigarettes and beer off his cars years ago and now is sitting pretty for the looming European ban on tobacco advertising. His car is covered in technology, financial, and consulting companies. Love that Limey.